Entrepreneurship is the process of designing, launching, and running a new business, which is often initially a small business, and without a good knowledge as well as vital guidance success can’t be achieved. Thus, an entrepreneur needs books, lots of books that not only give tips but also the execution of them in a particular situation, good or bad.

There are a tremendous amount of books that can be seen around the globe but some of them which deliver the best out of them are as follows:

 

Crushing It! How Great Entrepreneur Build Their Business and Influence-and how you can, Too

– By Gary Vaynerchuk

Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favour of pursuing their dreams by building thriving businesses and extraordinary personal brands. 

In this dynamic, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to professional ice skater, will know exactly how to amplify his or her brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat. Podcast platforms like Spotify, Soundcloud, and iTunes. 

Crushing It!  Is a state-of-the-art guide to building your path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your terms. 

Lost and Founder: A painfully honest Field Guide to the Startup world- By Rand Fishkin 

Rand Fishkin, the founder and former CEO of Moz, reveals how traditional Silicon Valley “wisdom” leads far too many startups astray, with the transparency and humour that his hundreds of thousands of blog readers have come to love.

In the book, Fishkin highlights the truth of startup mythologies, the ups, and downs of startup life that most CEOs would rather keep secret. Reading this book, before launching a startup, will be the best way to prepare yourself to your new life, and prepare for certain obstacles long before they are even on your horizon. 

Fishkin’s hard-won lessons apply to any kind of business environment. Up or Down the chain of command, at both early-stage startups and mature companies, whether your trajectory is riding high or down in the dumps, this book can help solve your problems and make you feel less alone for having them.

Rise and Grind: Outperform, outwork and outhustle. Your way to a more successful and rewarding life-By Daymond John. 

It might be convenient to believe that you can short-cut your way to the top, but the truth is that if you want to get ahead and stay ahead, you need to put in the work. You need to out-think, out-hustle, and out-perform everyone around you. You have got to ‘rise and grind’ every day.

Some Takeaways book offers are as follows:

  • To achieve what others haven’t you must be willing to do what they will not
  • Goals are only helpful if you get into action and pursue them. If you don’t they count for nothing.
  • Physical and mental exercise is crucial to the innovative thinker, they guarantee that he or she is always up to the task.

So, if you are already in a position that requires a lot of you and you are looking to find that motivation within yourself or if you are looking to change your life in some way, this book can help show you various ways that others have achieved what you are looking to accomplish.

The $100 Startup – By Chris Guillebeau

Have you ever thought of quitting your 9 to 5 and start your own business? Maybe you have dreamed of the financial freedom of being a successful business owner. It is easier than ever before to start a business. There are entrepreneurs around the world starting businesses with under $100. 

Chris Guillebeau, the successful entrepreneur, and host of the popular side hustle school gives the game plan for starting your micro-business for under $100, using examples from 50 business owners.

The three main lessons from the book you will learn:

  • Use your current skills even if they don’t immediately relate 
  • When starting small, you need to hustle for good marketing 
  • Action beats planning, especially in micro-businesses

Some lessons can’t be told, you will have to read the book and come up with the ideas.

This book is the ideal read for anybody looking to start their own business on the cheap. If you are working a 9 to 5 and looking at starting a business, then The $100 Startup is a perfect companion. 

Thinking Fast & Slow—By Daniel Kahneman

The book deals with the two systems in our brain, who’s fighting over who is in-charge, makes us prone to errors and false decisions. It shows you where you can trust your gut feeling and how to act more mindfully and make better decisions.

Here are 3 good lessons to know what is going on in the book:

  • Your behavior is determined by 2 systems in your mind- one conscious and the other automatic.
  • Your brain is lazy and thus keeps you from using the full power of your intelligence 
  • When you are making decisions about money, leave your emotions at home. 

Kahneman’s thinking in Thinking Fast & Slow reminds a bit of Nassim Nicholas Taleb’s Antifragile. Very scientific, all backed up with the math and facts, yet simple to understand. This book is highly recommended.   

The Psychology of Selling—by Brian Tracy 

The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before.

Brian Tracy examines some of the basic psychology behind the buying and selling process. He explains how your self-concept affects your sales performance and offers advice on boosting your self-image. He analyzes the reasons why people buy, going beyond the maxim, “People decide emotionally and then justify logically”, into the many emotions involved in making a purchasing decision. 

Tracy offers several viable tips and techniques to apply to every aspect of the sales cycle. The book is often repetitive, but perhaps the fundamentals bear repeating. The seasoned sales professional will find some helpful details amid the familiar overall strategy. 

The Lean Startup –by Eric Ries

The book offers both entrepreneurs and wantrepreneurs a semi-scientific, real-world approach to building a business model and creating a growth engine. The lean startup is about learning what your customers want.

The lessons that book want readers to acquire:

  • Find a business model that works through validation
  • Use spilt-testing to tell value from waste
  • Never indulge in vanity metrics

The lean startup is designed for any startup or business that has to manage uncertainty, a core principle of lean startup is that the faster you learn and faster you succeed. Despite this, the book is a must-read for all aspiring entrepreneurs, especially for the examples of Lean Startup principles in use in real startups.

In the business world an entrepreneur must learn what to, how to, what not to, and so much more to make his/her business successful. The lessons told in the books are essential for beginners and small business owners.

Contributed by

Vasishta Chary