Marketing is considered as an essential part of every startup. From the very beginning, an entrepreneur needs to market its products to get initial customers. Marketing enables brands and businesses to create a whole new relationship and communication channel with their customers and is not just about making advertisements and spending heavy chunks of investment budgets on putting the words on the streets.
In an effort to guide early stage startups to use relevant channels of marketing with their limited funds, we bring to you a set of eminent panelists in the July 2016 edition of Startup Saturday, who will share their insights on various aspects of Startup Marketing to help early stage startups to market their brand in the best possible way.
Registrations & Introductions
Marketing Differently - Mr Sachin Gaur, Angel Investor at Tagbin
Digital Marketing for Startups - Ms Garima Juneja
Thinking through your Digital Marketing - Abhishek Agarwal, co-founder & CEO at Bold Kiln & General Partner at OperatorVC Angel Fund
Networking Session over Snacks
Cofounder Viral Curry & Cowork Delhi
Introducing our first speaker for the session Garima Juneja.
Garima Juneja is the co-founder at CoWorkDelhi, a coworking space in Delhi meant for startups, by startups. She already has 5 years of experience in digital marketing at her firm Viralcurry and has won CMO Asia 2014 award in social media. She loves being in the hustle mode and is always willing to support early stage startups. Currently she is building Testify App, a video editing app and community for short video lovers. She can be found hanging out at her coworking space Cowork Delhi and rambling on her website garimajuneja.com.
She will be talking about Digital Marketing for Startups.
Angel Investor at tagBin
Sachin was listed among the top 10 innovators/innovation in India under FICCI's India Innovates growth program 2013.
He was also featured in a documentary to build a mobile application for Rural India. Documentary aired globally.
Currently, he is working in the digital space to bridge the connectivity gap of Higher Education/Healthcare brands and their customers.
He has also contributed a book chapter in Innovations in Healthcare Management focusing on Mobile Innovations.
He also did a stint at C.E.R.N. Geneva doing the grid security work.
Before this he has also worked for 2+ years in Adobe Reader team at Adobe Systems India and Filed 11 patents on behalf of his employer at Adobe.
Co-founder & CEO at Bold Kiln & General Partner at OperatorVC angel fund
Abhishek is the co-founder & CEO at Bold Kiln - a solution provider for startups, and a General Partner at OperatorVC, an angel fund.
Recognised as an Economic Times Young Leader in 2014, he worked with a top tier strategy consulting firm, The Monitor Group, for five years.
An alumnus of IIM Ahmedabad and IIT Delhi, he's passionate about dogs, running, and beer.